Built with purpose by industry veterans.
Metrolla is built for commercial B2B market. We realized that self driving vehicles will likely not come to the average consumer first but to the businesses who are shipping goods around the world. Our industry knowledge and experience of autonomous vehicle manufacturing means we built our system without the need to retool your manufacturing process and can use existing infrastructure already in your existing designs. We also know what systems are required to run in your vehicle and designed our products to replace multiple systems to better simplify your networking requirements on the vehicles. We also know that each process is slightly different than the last so we work with you directly to make sure your self driving truck is operating as efficiently as possible.
In 2011, Metrolla Founder and CTO Adam Szablya started his career turning wrenches on Audi’s. During a training session on Audi Pre-Sense Advanced Driver Assistance System(ADAS), Adam realized it was only a matter of time before manufacturers connected their systems together with self-driving technology. As a leading DevOps Engineer at the largest semi-truck manufacturer in the world, Adam was charged with designing the network for a self-driving project and spotted the need for a realistic vehicle-to-vehicle logistics communication network.
Adam’s implemented network solution had been deployed on multiple models of trucks. But as trucks underwent R&D, he realized while everyone was talking about how to get a vehicle to drive itself, no one was talking was asking how the vehicles would communicate with each other and sought to change V2X communication for good. As Metrolla grew Adam realized there was more uses for this technology than simply Autonomous Vehicles. Since, Metrolla has expanded to include Smart Cities, Defence and Utilities applications.
In 2019, Adam met Chris Judd, CEO and Co-Founder, who helped Adam sell his first startup Tourzan.com a global experiences platform to one of the largest travel companies in the USA. Chris has started and sold several businesses, with previous customers including Cisco and CenturyLink. Chris brings over 40 years of experience in enterprise level distributed networking and communication solutions, and an extensive understanding of how companies adopt and adapt technology.
Alexandra Reynolds, CMO and Co-Founder, joined Metrolla in 2020 to lead digital operations and channel marketing and partnerships following her passion for disruption and automotive technology. Since founding her digital agency based in NYC in 2018, she has helped a range of tech companies and Fortune 1000 leaders launch their brands from inception to acquisition.
The Awesome Team
We built our team of industry leaders and professionals with a drive for creating what others called "impossible".
With over 20 years of experience in early stage technology companies, Chris Judd brings to Metrolla an extensive understanding of network technology and how companies have leveraged technology changes. Advances in V2X technology is creating a paradigm shift in the Autonomous Car Industry and Chris will provide his skills and knowledge to assist with guiding Metrolla through initial product and market development in that V2X space. In 2019, Chris obtained his AWS cloud architect certification and was managing an early stage AWS Service Provider doing market development assisting companies transitioning to cloud. This allowed Chris to understand how IoT devices will create large volumes of data that can then use Machine Learning or Artificial Intelligence to accelerate product development and remote control of those autonomous devices.
With nearly 15 years of experience in Software & Networking Systems and Automotive Technology. Adam Szablya founded Metrolla combining experience that spans F5 Networks, Google, PACCAR, Audi, Honda and Volkswagen Automotive Cloud, as well as two other startups he founded. As a career DevOps and Site Reliability Engineer and previously Certified Honda and Audi Technician, his unique point of view to the design and application of hardware and software in industrial applications and vehicle computing systems is what gives Metrolla our extra edge.
Joining Metrolla in 2020 to lead digital operations and channel marketing and partnerships following her passion for disruption and automotive technology. Since founding her digital agency based in NYC in 2018, she has helped a range of tech companies and Fortune 1000 leaders launch their brands from inception to acquisition.